Campus Branding Standards Updated

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Date

07/30/20

The campus has recently released new branding standards for marketing use. Chief Marketing Officer, Eric Minor, has said Illinois needs to become a "Branded house, not a house of brands." While you can find details on the new branding on the campus marketing site, there's no need to make immediate changes.  Campus has allotted 6-12 months for units to make this switch, and the college Marketing and Communications unit has formed a team to help all units move to the new brand on time. For units using an ATLAS powered website, we will be pushing changes to your test site in January for you to review before changes become live. Changes to your existing content should be minimal. If you have questions about how this will impact your unit or other websites, please contact ATLAS via email.